Google Penguin 4 Update – Things that You Should Know About This
Google introduced the Penguin Update to better catch those sites which are deemed to be spamming the search results, especially those doing so through buying links or by getting them through the link networks made primarily to boost the Google rankings. When a new Penguin Update is released, sites that have taken action to get rid of the bad links or to eliminate the spam may have rankings. The new sites not just previously caught might become trapped in Penguin. The false positive sites which were caught by mistake, can escape.
Penguin 4 was announced and such can be an excellent thing for the legitimate SEO companies. Know that the algorithm of such devalues the links rather than punish the sites. Penguin is baked in Google’s core algorithm and this updates real time. Moreover, the feasibility of such negative SEO is reduced. The new Penguin is also known to be more granular. Be aware that the new update actually pushes the SEO much nearer the real marketing. Such is really a relief for the sites which waited more than 2 years.
If your site has been affected by the Penguin, then the entire site was demoted in the search and no clear explanation on how to recover from this. With the strictness of Penguin, along with the misinformation that is surrounding the algorithm, made a negative environment and also argumentative relationships between Google as well as business owners.
You must know that Google may avoid spam from getting the results manipulated but site owners now don’t have to live in fear of the crippling penalty from Google and also such questionable recovery. Manual actions are still there but these are made by discerning people who are much better at knowing the intent behind the links. The manual penalties are a lot much easier to know, both in the recovery and application.
Through the Google Penguin 4 update, there is that real time updating. With this data, the data of Penguin is refreshed in real time and due to this, the changes will be visible in a lot faster way. Such would take effect shortly after the reindexing and recrawling of the page. Due to the move to Penguin 4, then the search engine is now able to evaluate the links in a lot better way.
What this means is that there are no more Penguin refreshes or no updates to recover. As a matter of fact, Google really stated in their announcement which they won’t comment on the future refreshes. This is really great news and it must relieve more of the fear, uncertainly and misinformation surrounding Penguin. No more refreshes for the site owners due to the update made in the Penguin 4.